The New Museum celebrated the launch of NEW INC.

October 9, 2014  19:52  |  News

The New Museum celebrated the launch of NEW INC.

Photos: Neil Rasmus, Madison McGaw. Francisco Costa, Katherine Waterston, Zani Gugelmann, Fabiola Beracasa, Anh Duong, Leigh Lezark.

Calvin Klein Collection hosted today an intimate dinner with the New Museum last night to celebrate cultural innovation with a special “first look” at NEW INC., the museum’s new incubator for art, tech & design.

The evening kicked off with cocktails at NEW INC., where guests mingled with the inaugural class of members and received a sneak peek at some of the projects that are currently being developed in the recently-launched incubator. The evening continued next door in the New Museum’s Sky Room with a private dinner for guests from the worlds of fashion, art, design and technology. The space, which allows stunning wrap-around views of Lower Manhattan, was enhanced by an immersive video installation created by Dutch artist Rafaël Rozendaal in collaboration with 3LDNYC, mapped specifically to the Sky Room interior. As the evening went on, the installation progressed through a cycle of vibrant and dynamic sequences that filled the floor-to-ceiling windows with graphic color and receded to give guests city views.

Conceived by the New Museum in 2013, NEW INC. is the first museum-led incubator—a not-for-profit platform that furthers the Museum’s ongoing commitment to new art and new ideas. Bringing together an interdisciplinary group of creative practitioners working at the intersection of art, design, and technology, NEW INC. serves as a shared workspace and professional development program that helps foster the investigation of new ideas and sustainable business practices. The eight-thousand square-foot space is located in the Museum’s adjacent building at 231 Bowery.

Bella Hadid, Gigi Hadid

Bella Hadid, Gigi Hadid

Laura Love

Laura Love

Leigh Lezark

Leigh Lezark

Vanessa Traina Snow

Vanessa Traina Snow

Katherine Waterston

Katherine Waterston

Liu Wen

Liu Wen

Max Snow, Vanessa Traina Snow, Francisco Costa

Max Snow, Vanessa Traina Snow, Francisco Costa


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