Prada Real Fantasies AW12

September 27, 2012  13:53  |  Fashion

Prada Real Fantasies AW12

Photos: prada.com

For the Fall/Winter 2012 lookbook Real Fantasies, Prada projects the future of fashion as a retrofitted past. Set within a dystopian society of machines and jagged geometries, genetically perfected clones roam digital colonies. Each scene depicts an antiquated landscape within a galaxy of characters engrossed in oblique and possibly deviant power dynamics.

Here is the full lookbook of Real Fantasies:

Credits:

ART Direction by AMO: Ippolito Pestellini Laparelli, Fausto Fantinuoli

ARTWORK: Jeroen Koolhaas, Lok Jansen

EDITING and VISUAL FX: APRIL

PHOTOGRAPHY: Phil Meech

FILMING by APRIL: Matteo Frittelli, Gabrio Bellotti

MUSIC: Frédéric Sanchez


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