‘Modern Muses’ by Chloe + Isabel

September 9, 2016  23:10  |  Shopping

 Chloe + Isabel - SwO magazine

Photos: Mark Seliger and chloeandisabel.com

Chloe + Isabel continues its mission to empower and celebrate women through its latest “Modern Muses” initiative. The jewelry brand celebrating their fifth anniversary, partnered with renowned celebrity photographer Mark Seliger for its new campaign starring seven real-life Chloe + Isabel Merchandisers who each redefine what it means to be a muse today.

Chantel Waterbury, Founder and CEO of Chloe + Isabel, featured alongside the Merchandisers. “In a world where everyone is so focused on celebrity, I felt it was important to highlight these real, extraordinary and passionate women that represent our incredible Merchandisers. These ladies have made a positive impact on their families and communities, and in my eyes, that is the true definition of what it means to be a modern muse in today’s society. I’ve always been mesmerized by Mark’s work and his ability to capture the true essence of people. He did an amazing job shooting the women as if they were celebrities and really brought our vision to life,” said Chantel.

Chloe + Isabel - SwO magazine

Seliger who is best known for his portraits and fashion work with Vanity Fair, Elle, and Rolling Stone said, “It was such an honor working with Chantel and this inspiring group of women. From the very beginning, the process and collaboration was unique and creatively a delight.”

The campaign, which unveils the brand’s fall collection, was inspired by four historic female figures and their corresponding traits, including Lee Miller (The Hero), Anais Nin (The Rebel), Tamara de Lempicka (The Maven) and Leonor Fini (The Artisan).

SwO magazine recommends to have at least one amazing piece form the collection which you can choose HERE.

Chloe + Isabel - SwO magazine


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